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Hannes D'Hulster | The Product Consortium

Hannes D'Hulster

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Hannes D'Hulster

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HannesD'Hulster

Lead Designer @ Smooth Sailing

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How to fix a failing product organisation

PR_D_CT DAY 2023

9 Nov 20233Square

ARCHIVE // ARTICLES

From Their Talks

How to Fix a Failing Product Organisation

Hannes D'Hulster shares a designer's perspective on diagnosing and repairing broken product organisations, arguing that most product failures are design system failures in disguise.